Ichiban Kuji merchandise

Ichiban Kuji (一番くじ) is a Japanese retailer and monthly lottery game run by a division of. There have been three  Ichiban Kuji lottery collaborations made up of exclusive officially-licensed merchandise.

The first lottery game, Ichiban Kuji Kingdom Hearts, was held in December 2018 to celebrate the upcoming release of Kingdom Hearts III. The second, Ichiban Kuji Kingdom Hearts ~Second Memory~, was held in November 2020. The third lottery, Ichiban Kuji Kingdom Hearts ~20th Anniversary~, was held in July 2022 to commemorate the 20th anniversary of the Kingdom Hearts series. Each round of lotteries featured eight or nine unique prizes, including a special Last One prize. Each lottery also had a Double Chance Promotion, in which a specific prize would be given out in an extra round of lottery draws. While some of the merchandise would be later sold through online retailers such as AmiAmi and Aitai Kuji, many of the products remain exclusive to the limited-time lottery events.

Other Ichiban Kuji merchandise
In addition to the Ichiban Kuji lottery games, other pieces of Kingdom Hearts merchandise have been released under the Ichiban Kuji name. From May 24, 2017 until August 31, 2017 – later extended until September 22, 2017 – a series of print card collections featuring Key Art and character visuals were available for ¥150 on Ichiban Kuji's online store. Around thirty different designs were created.